|
Reorganizing AT&T: From Vertically Integrated to Customer-Centric Organization (B) |
ICMR HOME | Case Studies Collection
For delivery in electronic format: Rs. 400; For delivery through courier (within India): Rs. 400 + Shipping & Handling Charges extra
» Business Strategy Case Studies
Custom Search
Please note: |
|||||||
The Break-UpAllen commented on the spin off: "We found ourselves always concerned about coordination and were even reluctant to act sometimes for the fear we would hurt the other parts of AT&T. The three units won't need to be so considerate of one another anymore. Each company will have its own board and its own stock; AT&T shareholders received shares in all three." The new AT&T aimed at providing the world's best 'anytime, anywhere' communications and information services. The new AT&T consisted of AT&T's Communications Services Group, the AT&T Universal Card Services (UCS) Corporation,4 the newly established AT&T Solutions consulting and systems-integration organization, and AT&T Wireless Services, formerly McCaw Cellular Communications. Lucent took over the business of designing, developing and manufacturing of telecommunications systems, software and products. It was the global market leader in the sale of public telecommunications network systems, business communications systems and microelectronics components for communication applications.
Custom Search
4] AT&T Universal Card Services is AT&T's consumer credit card unit. AT&T established UCS in March 1990 in Florida, US. UCS sold the AT&T Universal Card, a combination of general-purpose credit and long-distance calling card. There were 17.9 million AT&T Universal cardholders in the US by 1996. |
Case Studies Links:-
Case Studies,
Short Case Studies,
Simplified Case Studies.
Other Case Studies:-
Multimedia Case Studies,
Cases in Other Languages.
Business Reports Link:-
Business Reports.
Books:-
Textbooks,
Work Books,
Case Study Volumes.